Textbooks with educational content that allow identification and quick approach between children and their County (Maia).
We needed to create a mascot, his name Gonçalinho the historical connection of the County with Gonçalo Mendes da Maia “o Lidador”.
According to children ages we´ve illustrated and published publications to paint and publications to read, all with educational messages associated with the slogan: Maia, a County Family.
Many publications, calendars and merchandising of Gonçalinho were made, such was the success among the smallest ones
Maia, a town where proximity is synonymous of sharing information and knowledge for mutual help and living conditions improvement.